Wednesday, July 13, 2011

New Mobile Payment Methods

Smart phones are everywhere and are enabling users to buy and do more every day. Whether it’s through an iPhone or Android, more and more applications are popping up to help users’ park and pay more easily. Paying for services by wireless phone is the new black! Vendors everywhere are opening up payment options via what’s called the “electronic wallet.” Parking lots and garages are no different.

There are many different ways this is being done, such as the Qpass app that is GPS-based so it knows what lot you’ve parked at and gives you the rates, etc. Verrus is another app that allows people to setup an account and call an 800 number to pay for parking. You can bet that more apps will come, since customers like not having to carry cash and they can easily print receipts online. Other applications have been created to allow users to text message valet parking when they are ready for their car, help customers find their parked cars, and to reserve and pay for a space in advance.

Customers can gain all kinds of driving assistance in the cities where they park and gain access to locations for lots, etc. All this new technology is very good for us at DP because it drives people to our facilities, encourages customer loyalty, and improves our data collection and citation accuracy. We hope to see more of this technology being used in the future at many of our parking facilities.

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